I have an idea, but stay with me here: base model trucks for under $100,000.
Oilman1515 on
I don’t think it’ll take that long
island-roamer on
This happened in Australia I believe, wonder how it worked out for them.
Floatella on
Canada’s auto industry could disappear by 2030, uhhh….me warns.
Nerevarine123 on
It only ever existed to build cars for america, if they dont want to give us access then what can you do. Go all in on alberta and our resource rich country
BoseMann66 on
Canada doesn’t actually have an auto industry. There are no Canadian car companies. We have foreign companies that build a few cars in Ontario.
Crenorz on
Lol, your off a good 5-10 years. Late
Nearby_Ad_3442 on
Maybe it’s time to adapt and diversify, stop making cars for the american market and focus on fuel efficient and ev sensible cars for canadians who cant afford to constantly fork over at the pump.
Healthy_Shoulder8736 on
Surprise, Canada has never had an auto industry. Other countries have an auto industry in Canada
oneonus on
Fear mongering from right leaning Toronto Sun.
Whatever industry we have now is subsidized by Canadian taxpayers. This always has been the case, regardless if their American or Foreign owned auto manufacturers.
Healthy competition is what consumers want, driving out affordable cars.
leekee_bum on
It’s basically been a big grift since the original NAFTA anyways.
Always getting bailed out but never actually increasing the amount of jobs in the area. Honestly the factory space could be used for something better.
Total-Basis-4664 on
Maybe I’m ignorant, but if keeping this auto industry means harming our sovereignty, then let it go and invite other more likeminded partners/countries to come.
Zealousideal-Key2398 on
Chinese EV cars = 2040? Challenge accepted
Jman1a on
Ohhh no. (Drives away in my Volkswagen)
erictho on
oh wow crazy maybe we shouldn’t have sold off all our assets and let the usa call the shots.
InvictusShmictus on
“In his keynote address, Magna International CEO Swamy Kotagiri said the industry faces a stark choice: protect existing jobs and factories through subsidies and other forms of public money; prioritize affordability for consumers by lowering vehicle prices; or focus on economic resiliency by identifying areas where Canada can create unique value.
Kotagiri argued it is not possible to achieve all three goals and urged attendees to be clear about the option that they choose.
“Be explicit about what you are optimizing for,” he said. “If the objective is (protecting) production, say so and accept the tradeoffs. If the objective is affordability, say so and accept those tradeoffs. If the objective is resiliency, then stop arguing factory by factory, and start building capability by capability, and scale by scale.”
Kotagiri said he would prioritize resiliency, though others at the conference took different views. ”
All of this industrial capacity doesn’t *have* to go to cars, right? Surely there are other products that these plants can make that can be exported or sold domestically? I hope to God companies like Magna don’t just close up shop and never try to pivot to other, possibly more specialized and less tariff prone, sectors.
Puzzled-Maize-2241 on
With the amount of subsidies and tax breaks we give, this might be a net positive
teta-san on
If you only count final assembly, maybe.
But looking at the actual tech and parts, we’re more important than people realize.
Magna, Linamar, and Martinrea are massive global players, and BlackBerry QNX software is basically the standard for EVs now.
Plus, Canada is one of the only countries that can do the whole mineral extraction and battery manufacturing in a closed loop.
We’re basically becoming the supply chain instead of just the assembly line.
Any developing country can assemble cars nowadays. We are better strategically positioned building the tech, not the car.
JohnDorian0506 on
Canada might disappear as we know it by 2040.
leftygrooviness on
EV batteries are already 30% cheaper than they were 5 years ago; pretty soon cars are going to cost $20k and go 1000km on a single charge.
Think of what happened with flatscreens.
td192020 on
I drive a car that was designed in Japan, the engine is made out of metals from Quebec and Ontario, has countless parts made in Canada, was put together and built in England, and shipped to and sold in Canada.
ryan185 on
My business is in jeopardy. The fuck I care about anyone else for. You don’t care about me.
23 Comments
I have an idea, but stay with me here: base model trucks for under $100,000.
I don’t think it’ll take that long
This happened in Australia I believe, wonder how it worked out for them.
Canada’s auto industry could disappear by 2030, uhhh….me warns.
It only ever existed to build cars for america, if they dont want to give us access then what can you do. Go all in on alberta and our resource rich country
Canada doesn’t actually have an auto industry. There are no Canadian car companies. We have foreign companies that build a few cars in Ontario.
Lol, your off a good 5-10 years. Late
Maybe it’s time to adapt and diversify, stop making cars for the american market and focus on fuel efficient and ev sensible cars for canadians who cant afford to constantly fork over at the pump.
Surprise, Canada has never had an auto industry. Other countries have an auto industry in Canada
Fear mongering from right leaning Toronto Sun.
Whatever industry we have now is subsidized by Canadian taxpayers. This always has been the case, regardless if their American or Foreign owned auto manufacturers.
Healthy competition is what consumers want, driving out affordable cars.
It’s basically been a big grift since the original NAFTA anyways.
Always getting bailed out but never actually increasing the amount of jobs in the area. Honestly the factory space could be used for something better.
Maybe I’m ignorant, but if keeping this auto industry means harming our sovereignty, then let it go and invite other more likeminded partners/countries to come.
Chinese EV cars = 2040? Challenge accepted
Ohhh no. (Drives away in my Volkswagen)
oh wow crazy maybe we shouldn’t have sold off all our assets and let the usa call the shots.
“In his keynote address, Magna International CEO Swamy Kotagiri said the industry faces a stark choice: protect existing jobs and factories through subsidies and other forms of public money; prioritize affordability for consumers by lowering vehicle prices; or focus on economic resiliency by identifying areas where Canada can create unique value.
Kotagiri argued it is not possible to achieve all three goals and urged attendees to be clear about the option that they choose.
“Be explicit about what you are optimizing for,” he said. “If the objective is (protecting) production, say so and accept the tradeoffs. If the objective is affordability, say so and accept those tradeoffs. If the objective is resiliency, then stop arguing factory by factory, and start building capability by capability, and scale by scale.”
Kotagiri said he would prioritize resiliency, though others at the conference took different views. ”
All of this industrial capacity doesn’t *have* to go to cars, right? Surely there are other products that these plants can make that can be exported or sold domestically? I hope to God companies like Magna don’t just close up shop and never try to pivot to other, possibly more specialized and less tariff prone, sectors.
With the amount of subsidies and tax breaks we give, this might be a net positive
If you only count final assembly, maybe.
But looking at the actual tech and parts, we’re more important than people realize.
Magna, Linamar, and Martinrea are massive global players, and BlackBerry QNX software is basically the standard for EVs now.
Plus, Canada is one of the only countries that can do the whole mineral extraction and battery manufacturing in a closed loop.
We’re basically becoming the supply chain instead of just the assembly line.
Any developing country can assemble cars nowadays. We are better strategically positioned building the tech, not the car.
Canada might disappear as we know it by 2040.
EV batteries are already 30% cheaper than they were 5 years ago; pretty soon cars are going to cost $20k and go 1000km on a single charge.
Think of what happened with flatscreens.
I drive a car that was designed in Japan, the engine is made out of metals from Quebec and Ontario, has countless parts made in Canada, was put together and built in England, and shipped to and sold in Canada.
My business is in jeopardy. The fuck I care about anyone else for. You don’t care about me.
Time for public transit finally