Anthony Albanese visibly emotional after defending Labor’s capital gains tax and negative gearing changes
Source: Jeffmister
Anthony Albanese visibly emotional after defending Labor’s capital gains tax and negative gearing changes
Source: Jeffmister
5 Comments
Onya Albo! Just tell the whinging public that you didn’t break a promise, rather tell them your position has changed as much as the times have since 2025.
If it’d been me I’d have explicitly linked tax increases in one area to tax cuts in another so it looked like rebalancing. That’s a much easier narrative to sell to the public in my view.
Also I wouldn’t have used the word “Generation” because it creates an A v.s. B narrative.
“Earlier this week, Labor MPs told Guardian Australia while they were confident the negative gearing and CGT changes were ultimately good and important, the government needed to do a better job of explaining and “selling” the reforms.”
I agree but the consolidation of mainstream media by owners vehemently opposed to these changes make it extremely difficult for Labor to have control over the narrative (by design). They clearly need a better strategy of breaking through, with more focus on a social media presence and appearances on independent media, while also doing a lot of work improving their communication style since it always comes across so dry, politician like and unrelatable. I’m worried the scare campaign will stick and it’ll be too late to change people’s minds once they’re made up, then 2019 all over again next election.
Something that is never spoken about with messaging regarding progressive policy is that the media is always against it. If something is going to cause rich people to spend a little more money then they will cry about it endlessly. These changes are a great example, it’s important you listen to the language that they present these stories on the nightly news because it’ll always be painted in a negative light even if the substance lacks that narrative.
There was a great interview on ABC where an economist presented an example of a nurse making $80k vs an investor making 80k where the nurse paid ~$20k in taxes and the investor paid about $1500 on the same income.
This is the advertising and messaging they need to be pushing, real world examples are far more ingestible to the general public that broad number savings and percentage figures.
If you can push a message of how someone works their ass off whilst another person just has property and does nothing then you will win over the majority of people because the media isn’t going to give you real world examples when they expose the rort they are protecting
Right wing media are fuelling a disinformation campaign against labor”s changes. Another way for boomers to fuck over the country.